Digital Studio Part 2
Part 2 of the Digital Studio blog series... if you're not sure what this is about read part one
Second Project: Tiger Beer Package Design (a popular beer in European companies, have yet to try it)
Before:
Comments by committee:
Good idea. Rebrand of a company should contain the following elements business card, letterhead, and envelope.
Label needs the following: display on bottle and entire label designed showing ingredients, nutrition info.
bottling location, recycle info. etc.
Design: suggest removal of ray of light feature possible change to tiger pattern. Address the font selectionsto
better establish hierarchy of information and appropriateness of choices in relation to goal. Stated beer
target audience does meet with some of the choices currently on the bottle. Research needed.
After:
Obviously, I wasn't able to do all the requested assets, the 3D modeling took quite a bit of time, however I feel it's a big step up from the previous version. It's very elegant, simple and appealing to a new, younger crowd. Additionally I'm liking how it's looking on a bottle! Tell me what you guys think...
Second Project: Tiger Beer Package Design (a popular beer in European companies, have yet to try it)
Before:
Comments by committee:
Good idea. Rebrand of a company should contain the following elements business card, letterhead, and envelope.
Label needs the following: display on bottle and entire label designed showing ingredients, nutrition info.
bottling location, recycle info. etc.
Design: suggest removal of ray of light feature possible change to tiger pattern. Address the font selectionsto
better establish hierarchy of information and appropriateness of choices in relation to goal. Stated beer
target audience does meet with some of the choices currently on the bottle. Research needed.
After:
Obviously, I wasn't able to do all the requested assets, the 3D modeling took quite a bit of time, however I feel it's a big step up from the previous version. It's very elegant, simple and appealing to a new, younger crowd. Additionally I'm liking how it's looking on a bottle! Tell me what you guys think...
posted by The Funky Rabbit at
5:53 AM
2 Comments:
It's very eye candy, altough i think the beers are a little dark rabbit! But amen, you are every day better. Congratulations, that's a pro work for sure :)
I'm looking forward to see what you will do in limpbizkit.com , i have high expectations! Good Luck!
Thanks for the comment friend! I agree that it's a bit dark, but I like the kind of "mystery" it adds to the look of the beer.
Post a Comment
<< Home